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15. 🎬 Promotion Video

Creating a short promo video for your app is a great way to showcase what you've built and share your vision with others. Here’s a quick guide to help you plan and produce a compelling and legally compliant video.

Your video should be around 1–2 minutes long and suitable for uploading to my YouTube channel.

Content-wise, it should cover

  • your project idea and final app and/or
  • a description of how your project aligns with KMI
  • your approaches and methods
  • key learnings
  • challenges you encountered.

15.1 🧠 Planning

Start by outlining your message: What problem does your app solve? Who is your target audience? Draft a simple script or storyboard that explains the idea in a clear and engaging way — aim for 1–2 minutes total.

15.2 🎤 Sound & Noise

Good sound is key. Even with basic visuals, clear audio can make your video feel professional. Record in a quiet environment and use an external microphone if possible. Avoid background noise like fans, typing, or chatter.

15.3 📜 Licenses & Data Protection

Always ensure your video is legally safe

  • Only use music, images, and footage you have the right to use (e.g. Creative Commons, royalty-free, or self-created).
  • Avoid showing real people, personal data, or third-party content without explicit consent.
  • If you use screen recordings of your app, make sure no private user data is visible.

15.4 🎥 Shooting

Use a smartphone or camera with a steady hand (or tripod). Record short, focused clips of your app in action, and consider adding someone speaking or demonstrating the use.

15.5 🎬 Post Production

Cut your footage using simple tools like DaVinci Resolve, iMovie - Mac/iPhone only or openshot. Make sure the final version is short, clear, and well-paced. Export in a common format (like MP4) for easy sharing.

With thoughtful planning and attention to legal and technical details, your video can be a powerful and professional-looking way to present your work.